Völckmann + friends
Branding + design worldwide
San Francisco | New York | Montréal | Sydney
Global companies
Helping world-leading businesses and agencies architect, launch, and manage brands on local, national and multinational levels. Solving pivotal brand challenges of any scale. Resolving your precise business concerns and increasing revenues by co-creating wiser strategies together. Connecting brand strategy with marketing experiences that influence your customer’s world. Capturing all the right insights along the way. Are you ready to lead the world in brand preference, loyalty, sales, and people? Reach us here.
Startups + entrepreneurs
Assisting emerging or underdeveloped companies to create, launch and manage new brands. You’ve the right idea, team, viability, and drive. Now reach your full potential with the right brand support. Most new businesses fail within a year or two. Not because they didn’t have good ideas, the right product, or sufficient capital. But because they didn’t develop or execute the right brand strategy. Not just your logo. That’s only one brand expression. Rather, building the long-term platform you need to survive. An ecosystem where people understand and care why you exist. Smart branding = smart business. That’s why we should talk.
Nonprofit organizations
Creating the right brand systems for moving your organization’s brand from point A to point B. We’ve helped countless nonprofits—large and small—in many sectors such as economy, finance, philanthropy, education, museums, the arts, environment, and healthcare. Many you’ll recognize here. From patron insights to (re)positioning, messaging, storytelling, naming, visual identity systems, awareness campaigns, signage and wayfinding, and interior architecture design. We donate up to 10% of our time assisting especially needy nonprofits as part of our commitment to social responsibility. For others, a sliding scale based your organization’s financial means. Let’s work together to make a better world.
Change agents
Proven brandologists with 20+ years experience co-architecting some of the world’s most successful global, national, Fortune 500, startup and nonprofit brands. Meet our dedicated and passionate group of brand change agents here…
Remarkable experiences
Connecting people and brands in ways that matter. Bringing client and customer experiences to new and remarkable next places. All more effectively and efficiently than traditional brand or ad agencies. The breadth and depth of our capabilities here…
Exceptional results
A world of brands our seasoned experts helped architect, launch, grow, flourish. Solving clients’ essential brand challenges. Revealing extraordinary opportunities for brand growth. Rebrands that have gained client sales increases between 7% and 1000% (yes, one-thousand percent) year-over-year. Results of our work here…
Client love
Yerba Buena Center for the Arts speaks about their new global brand strategy, brand positioning and brand story platform.
Brands
A world of brands our seasoned experts helped architect, launch, grow, flourish. Many more you’ll recognize here …
Change agents
Russell Volckmann , San Francisco
Global Brand Strategy
Michael Wou , Montréal
Creative Director
Jerry Kuyper , New York
Creative Director
Colin Goedecke , New York
Story + Messaging Director
Work
Shipley Energy
Energy for Life is Shipley’s new brand mantra to customers and employees, driving all company visual, verbal and experiential expressions.
PIUMA Tanzania
"Brilliant! As [your agency has] shown us, the need for strategic branding goes beyond 5th Avenue..."
Yerba Buena Center for the Arts
The Power of Storytelling
Yerba Buena Center for the Arts (YBCA)—the most prominent contemporary arts organization in the San Francisco Bay Area, perhaps the world.
Blüfeld Riesling
High above the Mosel River banks, a distinctive blue slate terroir inspires Blüfeld Riesling wine. Now #1 and $24 million brand.
